Variable Details:

Source:

Mithas, Sunil, Narayan Ramasubbu, and M.S. Krishnan (2006), "Designing Web Sites for Customer Loyalty Across Business Domains: A Multilevel Analysis", Journal of management Information Systems, 23, 97-127.
[Endnote]


Variable



Definition:

  • Usefulness of services provided, convenience of services, and the extent to which the Web site enables customers to accomplish their goals.


Item(s):

  • Please rate the usefulness of the services provided on this site.
  • Please rate the convenience of the services on this site.
  • Please rate the ability to accomplish what you wanted to on this site.


Citations: