Variable Details:

Source:

Parthasarathy, Madhavan, and Anol Bhattacherjee (1998), "Understanding Post-Adoption Behavior in the Context of Online Services", Information Systems Research, 9, 362-379.
[Endnote]


Variable



Definition:

  • The degree to which an innovation is perceived as providing greater benefits than the one it supersedes.


Item(s):

  • At the time I subscribed, I felt this online service would save me time/effort over other means of performing the same tasks.
  • At the time I subscribed, I felt this online service would enable me to perform many tasks better than through other means.
  • At the time I subscribed, I felt this online service would provide a greater value than other ways of performing the same task.
  • At the time I subscribed, I felt this online service would be better than other ways of performing the same activities.


Citations:

  • Parthasarathy, M. (1995) , "The impact of discontinuance on the subsequent adoption of an innovation: Theoretical foundation and empirical analysis.", Lincoln, NE, Unpublished Ph.D. Dissertation, University of Nebraska.