Variable Details:

Source:

Davis, Fred D. (1989), "User Acceptance of Computer Technology: A Comparison of Two Theoretical Models", Management Science, 35, 982-1002.
[Endnote]


Variable



Definition:

  • Prospective user's subjective probability that using a specific application system will increase his or her job performance within an organizational context.


Item(s):

  • Using WriteOne would improve my performance in the MBA program.
  • Using WriteOne in the MBA program would increase my productivity.
  • Using WriteOne would enhance my effectiveness in the MBA program.
  • would find WriteOne useful in the MBA program.


Citations: