Variable Details:

Source:

Agarwal, Ritu, and Elena Karahanna (2000), "Time Flies When You're Having Fun: Cognitive Absorption and Beliefs About Information Technology Usage", MIS Quarterly, 24, 665-694.
[Endnote]


Variable



Definition:

  • The degree of cognitive spontaneity in microcomputer interactions.


Item(s):

  • When using the Web I am Spontaneous.
  • When using the Web I am Imaginative.
  • When using the Web I am Flexible.
  • When using the Web I am Creative.
  • When using the Web I am Playful.
  • When using the Web I am Original.
  • When using the Web I am Inventive.


Citations: